Why getting financing from LeafLink is a bad idea. (Part 1/4)

Attn: Dispensaries across America

Data is not always bad.

Data, a buzzword that sounds funnier the more you repeat it, has become a new form of currency. Try sitting in on a startup pitch or episode of Shark Tank where a group of bright-eyed, red-faced MBAs don’t mention data (or synergy, democratize, and freemium for that matter).

Buzzword exhaustion

Whether we the consumer like it or not, our data — the what, how, when, and where we use some widget — will be used to help businesses launch a new product or impress a new investor. That is, of course, assuming we decide to continue using their widgets (was the original Google all that bad?).

Assuming we keep Dewey and his Decimal System in the rearview, we will likely continue to rely on products that require access to our data. And, despite what the suits behind The Social Dilemma may tell you, that really is not all that bad.

In fact, letting businesses access your sensitive data can really help. How many of us (hoping more than just me) have received an alert from Mint saying that we’ve spent more than we should? Or from Experian informing us of a dark web listing of an email address?

There are many tools out there that, when given the right access to our data, can be more helpful than harmful.

Continue to Part 2

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Jared Shulman, CFA

A self-proclaimed authority on junk food and a strong hunch on some other stuff.